Once you get the leads, you have to follow-up.
This is where many fall short of greatness.
Over the years we’ve developed an effortless follow-up program for our pay-per-lead clients to maximize the value of the leads they receive.
Here’s how it works:
1. We set up a dedicated email list to communicate with your leads
2. We automatically add each lead you receive from our pay-per-lead program onto this list.
3. We write 8 “hyperlocal” articles per month to educate your leads about life in your community and the surrounding area.
The Result: All leads are continually followed-up on with useful information.
Follow-up for Pennies Per Touch
The investment is just $1,500 per month.
Assuming you have just 1,000 people on your follow-up list, this amounts to just $0.18 per “touch”.
With 2,500 on your follow-up list, this drops to just 7.5 cents per touch.
Have 5,000 leads on your follow-up list? The cost is less than 4 cents per touch.
We probably don’t have to tell you (but we’re going to anyway) that this is far less expensive than mail or phone follow-up.
It’s the least costly form of follow-up we know of. And, its consistent, and helpful to your prospects.